BIOGRAPHY

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Eric Ross is a Underground Wizard in the music industry—an artist, DJ, producer, and promoter known for his ability to bring that raw energy with that underground culture to the masses.

Born in Pittsburgh PA, Eric developed his sounds while living in New York, from the hustle of the Manhattan Underground Scene to the Electro/Hip Hop street vibe brought by Frankie Bones, Adam X, and to those Loft Parties curated by Keokie himself, the deep East Coast Roots built the foundation for his musical taste— His University Days took him to the Windy City  where he cultivated a versatile style that refuses to be commercial and infused with Chicago's Underground House Scene to build upon his unique style. His approach to music is about creating immersive experiences to move people physically, emotionally, and mentally. After 20 years in the Windy City, Eric took his next adventure to Los Angeles, where he Launched his Underground Label: I Love Sundaze. Sumberging himself into the Los Angeles warehouse scene, he brought his unique textures of Techno and House to the City Of Angeles where grew more as an artist, absorbing the West Coast Flavor.

Most recently he returned to the Midwest to continue to build upon his creativity influenced by the Detroit Energy of Techno and Minimal, getting back to the roots of the Genera with the guidance of the Detroit Techno Scene.

The Music lab is where Eric spends most of his time when not out Djing.

The Studio is the main focus as he moves into the next phase of his career.  With over 100 Digital Releases and few Vinyl pressing, Eric is focused on pushing his Underground Label to the Limits of sound, from Techno, Acid House, House and Electro Tek. Moving away from the digital space and returning to the Vinyl, He is looking to bring joy to the underground headz world wide